Hey there! I’m an award-winning health and fitness journalist with bylines in top magazines and websites like Redbook, LIVESTRONG.com, Runner’s World, and Men’s Health. What’s more, I have hundreds of published articles under my belt. All that experience has given me an inside look at the needs of the health and fitness industry, as well as the topics that resonate with people.
I’m also a long-time runner, weightlifter, yogi, and overall fitness enthusiast. I live in this world 24/7, and I’m a pro at generating article ideas that are relevant to a variety of audiences. I’m also great at interpreting medical and scientific research, as well as interviewing researchers and other experts.
Thanks to my background, I know how to provide you with compelling, easy-to-read content that builds consumer trust, making it easier to turn prospects into buyers.
Focused on long-form articles and reports
Sometimes, big or complex ideas call for longer copy to help consumers really understand the material so they can make a purchase decision. However, long-form reports and articles are often confusing. And when consumers get confused, they quickly become frustrated and leave
Writing effective long-form copy takes a great deal of organization and attention to detail, as well as the ability to keep the big picture front-and-center. I know this because for the past three years I’ve successfully researched and written long-form articles and reports for health and fitness publications. As an experienced report writer, I know how to gather research, find and interview experts and organize all that information into a long-form narrative that’s interesting and easy to digest.
Passionate health and fitness consumer
As a passionate health and fitness consumer myself, I’m close to many of the topics I write about. I know the lingo, and I know what kinds of questions and struggles people deal with in regards to health and fitness—because I’ve encountered many of them myself.
When you take advantage of my insider knowledge, you can be sure that the content you’re providing resonates with the real-life challenges your audience faces. And when your readers can identify with your message, they’re more likely to turn to you for help.